Writers often find marketing themselves the most difficult part of their freelance business, but it is the most important skill next to writing. For SEO content writing, finding clients is not difficult. SEO Freelancer in India, SEO firms, and link building businesses all need great freelance SEO writers to produce content.
Follow the steps below to get your first clients.
- Create a Contact List
Google will be your best friend for finding good SEO clients as a freelance SEO writer. Use it to search the keyword phrases “SEO marketing companies,” “SEO Freelancer Services in Delhi,” or “link building firms.” Then, place the contact information of at least 50 companies into a Microsoft Excel or Google Docs spreadsheet. The database will help track which businesses you’ve contacted and which businesses have responded.
Try to locate the contact information of individuals within the company. Producing personalized emails will increase the odds that your email pitch reaches someone. You want to avoid having your email go unread.
- The Introduction
Email introductions are the easiest. Make it a goal to contact at least ten companies per day until some begin to hire you.
For the email, compose a brief message that includes information on your freelance SEO writer services and your contact information. State that you will send your samples and your rates upon request. Highlight any special attributes that may separate you from your competition. Many people can write; what makes you different? For example, are you a native English speaker? If so, this gives you a big edge over the non-native English speakers likely offering lower rates. Writers in other countries may charge less money, but you can likely create articles of better quality. Also consider emphasizing your writing speed, formal education, writing style, or specialized knowledge if applicable.
If you don’t hear back from a company, try a follow-up call. Contacting the company has the added benefit of helping you stand out in the mind of the potential employer, placing you ahead of your competition. Plus, if you’re a native English speaker, talking with someone from the company proves this.
- Rates
First, congratulations on making it this far! If you’re discussing money, the client is interested in hiring you as a freelance SEO writer. Many writers use the 350-word mark as a demarcation for their rates. They will charge a lower rate for articles with fewer than 350 words and charge more for longer articles.
Base your rates on article completions or word count; don’t offer hourly rates. Receiving pay based on hours worked limits your income potential since only a fixed number of hours exists in a day. Charging based on the number of articles completed or the number of words written connects your pay directly to your input. If you write five articles instead of one in an hour, you receive more compensation. But in the case of hourly rates, you would receive the same pay.
If you market yourself daily, you should be able to find clients as a freelancer SEO writer without much difficulty.
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Krishan Vishwakarma SEO 
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